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Peter Fenzel, Mark Lee, and Matthew Wrather pivot, overthinking how writers, broadcasters, and platforms shift their focus and style over time. You may think a spin-off is a pivot or a reboot, but these are all separate things, and whatever you call it, Pete is not watching the new Frasier. Matt says it’s all money, with creators’ motivations driven by how they get paid. But if you’re Madonna, Beyoncé, or Taylor Swift, artists where change is the only constant, is a pivot even a pivot at all?
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Further Reading
- “Sneaker Company Allbirds Plans to Pivot to A.I. Yes, A.I.” (NY Times)
- “Ens***ification” (Wikipedia)
- “The City.” (Historia Civilis)
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