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Music | The Black-Eyed Peas and Post-Racial America
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The Post-Racial Eyed Peas: Race, Robots, Ladies, Lumps

Last month, I went to see the Black Eyed Peas on their “The E.N.D.” (energy never dies) tour. Though I’m not a huge fan of BEP, the show was spectacular in the literal sense – a gluttonous feast for the eyes made up of lasers, giant screens full of glorious CGI, dancers dressed in a variety of weird costumes and a light cycle. On top of that, like it or not, the music was catchy as hell. But beyond being an enjoyable evening, the concert raised an interesting question: are we living in a post-racial America?

of race?

Early on, I noticed something that made me start Overthinking. The band is diverse, made up of African-American will.i.am, Filipino-American Apl.de.ap, Mexican/Native American Taboo and Mexican/Scottish/Irish/Native American Fergie. Looking around at the sold-out crowd of 22,000 at the Wachovia Center, I saw that the crowd echoed the band and that I was standing in the most diverse group of people I’ve ever seen, including the 2008 Democratic National Convention.

Black, white, Asian, Hispanic; children, teens, adults, seniors; gay, straight, trans; rich, poor, middle class – EVERYONE came to this show.

And, it seems, EVERYONE was listening at home too.

From Wikipedia: “In 2009, the group became one of only eleven artists to have ever held the number one and two spots on the Billboard Hot 100 at the same time with their singles “Boom Boom Pow” and “I Gotta Feeling”, from the album The E.N.D., and the singles also topped the chart for an unprecedented 26 consecutive weeks combined in 2009. The album later produced a third Hot 100 number one with “Imma Be”, making them one of the few groups to ever place three number ones on the chart from the same album.”

Clearly, this band has done something special. They’ve appealed to an incredible demographic range and made an extraordinary amount of money doing it. As I sat there in the crowd, Voodoo rapping above my head on his light cycle, I wondered if it Black Eyed Peas might not represent a truly post-racial band and if that was the secret of their success.

This image is not from the Tron remake. This is Voodoo rapping on a flying light cycle.

Fergie’s a big part of that success. Great voice, astounding dancer, fun personality, lots of presence, sings about lovely lady lumps while caressing said lumps in a very provocative way. The fact that the band spent eight years in relative obscurity before taking off in 2003 when Fergie joined certainly points to the Fergie theory, but that’s not the whole story. She’s got the moves, the looks and the talent to be a big success, but so do a lot of other singers who don’t have three singles hit #1 off a single album.

If not Fergie, than it must be will.i.am, who does most of the talking both on and off stage. Five minutes into the concert, it was clear that will.i.am was the soul of the group and  the aesthetic force behind the music and the show.

As I was thinking about this, the lights went out and something wonderfully strange happened. Out of the darkness a massively autotuned voice asked the crowd: “do you mind if I turn this arena into a nightclub?” The crowd responded in an indecipherable howl. Then, up from the floor rose will.i.am on a hydraulic saucer, dressed a lot like Robocop, lasers shooting from the sides of his head.

will.i.robot

For the next 20 minutes, will.i.am mixed a dance party and the crowd went wild. The songs he played weren’t Black Eyed Peas tunes. They didn’t come from his roots in the LA hip-hop scene or even from modern pop. Nope. Instead, this African-American man dressed as a robot sent this multi-ethnic crowd into fits of joy with the greatest hits of white America from the 70s, 80s and 90s. On the set list: Guns ‘n Roses’s “Sweet Child of Mine,” Journey’s “Don’t Stop Believin’,” Nirvana’s “Smells Like Teen Spirit,” and the Eurythmics’s “Sweet Dreams (are made of this).”

Staring up in wonder and joy, I was immediately reminded of the “post-racial” America that the news media has talked about since President Obama won the caucus in the 95% white state of Iowa. I wondered whether this particular scene served as evidence for or against the idea that America is no longer particularly concerned about race.
Race is something that the Black Eyed Peas think and sing about.  The name itself is taken from a legume that, though originating in India and a big part of Jewish traditions as far back as 500CE, is most commonly associated with the African American soul-food of the Deep South. Though the band doesn’t talk about race as explicitly as it did in its pre-Fergie days, even current songs express what Rolling Stone called their “United Colors of Benetton worldview.”
But if you only have love for your own race
Then you only leave space to discriminate
And to discriminate only generates hate
And when you hate then you’re bound to get irate, yeah

“Where’s the Love?”

So, on the “yay, we’re post-racial” side of the ledger, we have a multi-racial band with a diverse audience promoting non-discrimination and tolerance in its lyrics. will.i.am has proven an unusually engaged and thoughtful member of the celebrity class, dedicating himself to progressive causes. He and the band are working with a number of environmental organizations to promote recycling and to build support for the upcoming Clean Energy/Global Warming bill in Congress.

Moreover, with his famous “Yes We Can” video during the 2008 campaign, he tied himself to the primary subject of the “post-racial” discussion, Barack Obama.

Supporting the hypothesis of a post-racial will.i.am was this piece from early in the show. Text messages from the crowd scrolled up on giant screens and will.i.am worked them into his rap, become the living voice of the multi-racial multitude. It was cool, impressive and, as I’ve learned from watching videos from a number of different cities, genuinely impromptu.

The other piece of support for the post-racial thesis was that, at the end of the show, will.i.am personally recognized every dancer and musician on the stage and thanked the backstage crew. He thanked dozens of people and, frankly, killed the momentum of the end of the show, but I was impressed that he took the time to do it. While not technically about race, it suggests the band’s appreciation of the contributions of everyone involved. Failure to appreciate each others’ contributions is one of the underlying causes of America’s racial and political tensions.

The full title of this article is "You'll Own Slaves by 1965"

On the “America is still pretty damn racial” side of argument lies the fact that will.i.am seems to have felt the need to hide himself inside a full-body robot costume in order to play Journey songs at a bunch of folks from Philly and southern New Jersey. His face was covered with a robot mask while his voice was so autotuned as to be inhuman. Something just felt a little weird.

will kept the mask on for a while. Fergie, the hot white girl, wore no mask, or, for that matter, pants, for most of the show.

The word “robot” was introduced by Czech playwrite Karel Capek in his 1921 play Rossum’s Universal Robots. Capek’s robots were made of flesh, but were literally built by the Rossum Corporation (for which Joss Whedon named the villainous corporation in Dollhouse) to serve as a servile caste for human beings. Like their predecessor, the Golem of Prague, Capek’s oppressed robots rebel and bring an end to humanity.

In fact, most robot stories are stories of slave revolt. From the Cylons to the Replicants to the I, Robot robots to the machines in the Matrix, popular culture often warns us of the danger of subjugating a conscious race. It’s an old story, one that goes back to the Spartans and their Helot slaves or the Romans and Spartacus.

I’m in no position to judge anything or anyone and I respect will.i.am as an artist and as an activist, but it does seem strange to me that the politically aware African-America front man of the most popular band in the world would dress as the modern cultural equivalent of a slave.

When I first started talking about this concert, Fenzel introduced me to Afrofuturism as a potential explanation of will.i.am’s performance. Afrofuturism, as defined by Wikipedia, is “an emergent literary and cultural aesthetic that combines elements of science fiction, historical fiction, fantasy and magic realism with non-Western cosmologies in order to critique not only the present-day dilemmas of people of color.” When Sun Ra puts on the shiny metallic crest of the Pharaohs or when George Clinton goes up to the Mothership, that’s Afrofuturism.

Afrofuturism also gave George Clinton the power to funk in a vacuum.

But in those cases, neither man covers his face and both artists are being taken up in one way or another. Afrofuturism is about the ascendance of African Americans and about seeing their history and traditions through new lenses. Sun Ra styles himself after a god ascending to the heavens, but it’s still Sun Ra. George Clinton is getting up for the down stroke with higher beings, but there’s no mistaking that George Clinton is doing the funking. will.i.am, meanwhile, hides his face behind a mask, putting forward the public face of an artificial being created specifically to serve others.

Looked at this way, it’s hard not to believe that race played a major role in this costume choice, making the concert a counter-example to the concept of post-racialism.

I don’t have an answer here. I don’t know what will.i.am intended with this costume, but I do believe that he intended something.

Was it a comment on technology and the way it can break down traditional barriers to create a post-racial society?

Was he portraying the end of the usual robot story, when robots have lifted themselves out of slavery and taken over?

Or was it just a cool costume?

Let us know what you think in the comments.

PS: For another look at music and robots, check out Sheely’s post about Kanye West and Robocop

PPS: One of my favorite things that ever happened was the CNN coverage of the 2008 election night. Around the country, they set up tents with dozens of cameras inside so that guests could appear as a 3D hologram in the studio to talk to Anderson Cooper. Millions were spent so that we could watch news anchors have 3D conversations on our 2D TV screens. will.i.am appeared as one of those guests. He missed an incredible opportunity to become the personal hero of geeks like us by ignoring Anderson’s questions and repeating over and over: “Help me Obi-Wan, you’re my only hope.”

will.i.am gives Anderson Cooper the plans for the Death Star.

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