Articles tagged with orientalism

6 Reasons Avatar Sucks

by fenzel — Wed, Jan 13, 2010, 7:35am
There's a mystery reason at the end!

Target sighted. Target confirmed.

This is the follow-up to 5 Reasons Avatar Will Suck, enhanced by the fact that, at this point, I have seen the movie. Feel free to go back and see how prescient I was. This one has spoilers; the last one did too, but they don’t count, because it’s not a spoiler if the movie just happens to be predictable. You have to see it first.

Barring the few slobbering orientalists who get jazzed by how Avatar fetishizes the exotic, everyone I’ve talked to has the same basic opinion of this winter’s biggest megamovie — the visuals are groundbreaking and all fancy (and crap), but the characters and story are not so good (and crap). Overall judgements on the film seem to differ based on the watcher’s priorities. Which is more important, spectacle, or the other five Aristotelian elements of drama?

If you’re the kind of movie-watcher who values shiny objects over all else, you probably love Avatar, and I don’t know if Overthinking It can do much for you other than recommend some other all time cinematic greats.

But if you are the kind of movie-watcher who sees movies as a medium for storytelling, Overthinking It can do quite a bit more for you. We can vindicate you. We can set you free. We can speak truth to power. And we can go back later, see whether or not we were right, and talk about ourselves.

We can tell you why Avatar sucks. We can even add a sixth reason, because we’ve actually seen it this time. It’s a new year, with new possibilities and new, higher Arabic numerals.

The re-debriefing on cat boobies and more, after the jump —

The Musical Coding of Pasta Sauce

by stokes — Wed, Feb 4, 2009, 7:59am

You all have seen this commercial, right?

In case you can’t listen to this while you read our blog in your cubicle while you’re supposed to be working (for shame!), I’ll give you a rundown.  A chef is lamenting, in song, the effect that Bertolli brand pasta sauce has had on the restaurant business.

I make-a lasagna
I take all day
My tables are empty anyway…
[a cry of rage and despair] Bertolli!

When I saw this commercial, it immediately reminded me of a similar one from a few years back, advertizing Barilla pasta.  There’s no video of this one, unfortunately, but I remember the lyrics:

Love is grand
and love is good
but to Italians love is food
Barilla!

Both sets of lyrics are sung to the “Habañera” from George Bizet’s Carmen.

What are these commercials trying to do with this music? Click through, dear reader, click through!